Louie Vuitton’s new Smartwatch is sure to turn heads and break the bank

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Do you have $3600 burning a hole in your pocket? If so, then Louie Vuitton’s newest Smartwatch may be the next fashionable accessory for you.

The stainless steel Tambour Horizon has a 1.2-inch circular display crafted from sapphire glass, which lights up when a notification arrives thanks to 24 LED lights built beneath the so-called Monogram dial ring. This year LV upgraded the processor the Tambour runs on, choosing Qualcomm’s top-of-the-line Snapdragon Wear 4100 platform.

Perhaps the biggest change was made to the smartwatch’s software. Louis Vuitton decided to abandon Wear OS, the Google-made smartwatch system, joining companies like Motorola, Huawei and OnePlus in developing a proprietary operating system. The absence of Wear OS has several implications, including the fact that Tambour Horizon no longer supports Google Pay. Instead, wearers can turn to Alipay, a hugely popular Chinese payment app owned by Jack Ma’s Ant Group.

The Tambour Horizon Light It Up went on sale worldwide on Friday via Louis Vuitton’s websites and retail stores. In the US, the Tambour Horizon will start at $3,300 for the polished steel model and steps up to $3,600 for the matte black and brown models.