Disney will increase prices for its Disney+ and Hulu subscriptions beginning October 21, 2025. The hike affects both standalone plans and bundled packages, reflecting the company’s ongoing adjustments to streaming revenue.

Under the new pricing, the Disney+ ad-supported tier will rise by $2, from $9.99 to $11.99 per month, while the ad-free Premium version will go up $3 to $18.99 per month. The annual Premium plan will also see an increase, jumping $30 to $189.99 per year.

Hulu’s ad-supported plan will climb from $9.99 to $11.99 per month, though the no-ads variant will remain unchanged at $18.99. ESPN Select will also see a modest bump from $11.99 to $12.99 per month.

Disney will also raise the cost of several bundled options. The bundle with Disney+ and Hulu (with ads) will increase by $2 to $12.99 per month, while the three-service bundle including ESPN Select will rise $3 to $19.99.

These changes come amid backlash from some subscribers. Last week, Disney+ users canceled en masse in protest over the platform’s temporary decision to drop Jimmy Kimmel Live from its lineup.

The streaming service first launched in 2019 at $6.99 per month, and Disney has regularly adjusted rates since then. Its prior price hike occurred in October 2024, when the ad-free plan was raised from $13.99 to $15.99 and the ad tier from $7.99 to $9.99.